Search Engine Optimization Testing is one of the core items in the QA Checklist followed by the Auro Infotech QA team. The team tests the webpages developed by the AI development team for basic search engine related usability. This helps us to make sure with every website we deliver, we also perform all the basic SEO related activities.

The idea of any website is to provide relevant and meaningful data to the visitors. Google and other search engines are constantly searching for such websites to be displayed in its search results whenever visitors to google look for keywords related to this website.

Though SEO is a series of steps meant to optimize a webpage/website in order to facilitate the searching and indexing of the site by the search engines, the commercialization of SEO has made it into a business of its own, and is not considered by many as a integral part of any web site development.

At Auro Infotech, we have made SEO as a part of our core set of tasks to be delivered on every project. The following are some of the basic SEO related items developed by our developers and checked by the QA team:
1. Tags, keywords, description, etc in place in each page
2. Headings and sub headings given
3. Keyword density on the page is measured right
4. Javascripts in external files if possible
5. Unique Page titles on each page on the site
6. All www links are redirected using 301 redirect to avoid www

Did we miss anything out? Let us know what you think.