Google disclosed today for the first time in their history, the percentage of advertisement amount that they pay out to the publishers via their AdSense platform. AdSense along with AdWords is the primary revenue generating engine for Google. All these days, the publishers on AdSense network had no clue about the percentage of cut that [...]
Entries Tagged as 'Adsense'
Google gives 68% to AdSense Publishers
May 24th, 2010 · Comments Off · General News, Online Advertising
AdSense Certified Ad Networks?
March 18th, 2010 · Comments Off · General News, Online Advertising
Google AdSense has now made a significant enhancement by allowing publishers to show ads from other Ad Networks who have been certified by Google. These ads currently are only for image ads and appear to be only for CPM based ads (We are yet to verify this). Adsense does give the publishers the ability to [...]
Tags: Adsense
Google Adsense now includes Interest Based Advertising
March 13th, 2009 · Comments Off · General News, SEO and SEM
Google Adsense has launched Interest Based Advertising for a set of beta users and this has triggered a very interesting conversation around its advantages and disadvantages. Interest based advertising means that based on a visitor’s usage pattern that Google will track, Adsense system will be able to generate ads relevant to the topic of the [...]