OpenX Third Party Click Tracking – Still An Issue

February 8th, 2010 · Comments Off · Auro News, Online Advertising, Open Source

We had posted sometime back about a click tracking issue with unknown third party providers, that we were facing with OpenX.
We tried approaching different people, including OpenX forums, third party freelance sites, etc. A consistent answer we received was, if the third party advertiser does not support the extra parameter in their ad code, there [...]

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OpenX 2.8.4 Released – More OpenX Market Integration Options

February 8th, 2010 · Comments Off · Online Advertising, eCommerce

OpenX announced the release of the next version of their ad serving tool yesterday.
There are quite a few good features announced, but all of them listed so far, appear to be related mainly to OpenX Market integration – not a bad idea though.
For those of who, who are not familiar with OpenX, it started as [...]

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OpenX Statistics missing after upgrade to 2.8.3 – - Reverting back to 2.8.2

February 8th, 2010 · 1 Comment · Auro News, Online Advertising, Open Source, eCommerce

As many of you know, our ad server runs on OpenX.
Two interesting things happened yesterday:
1. We upgraded to the latest version of OpenX (2.8.3)
2. We also moved our adserver to a new server.
Right after these changes, the statistics stopped getting captured.

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OpenX – Click Tracking of unknown providers

February 8th, 2010 · Comments Off · Online Advertising, Open Source, eCommerce

We are currently having some difficulty in tracking clicks from unknown ad providers.
We are looking for OpenX experts to help us with this. Please find below our requirements with the details of the issue. If you feel you could be of any assistance, please feel free to reply.
This is a very quick task for a [...]

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OpenX Ad Solutions – Limitations and Workarounds

July 31st, 2009 · Comments Off · Auro News, Open Source, Social Networking, eCommerce

OpenX is an open source advertising solution that has been widely recognized as the best open source tool for developing ad networks. They also have a hosted solution which handles a large volume of advertisers and publishers. They are now heavily funded by venture capitalists and have elaborate road maps for handling many of the [...]

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